How to Get Your Business Recommended by ChatGPT

More customers are asking AI assistants for recommendations than typing into Google. Here's how to make sure they recommend you.

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What Is AI Search Optimization?

AI Search Optimization — also called Answer Engine Optimization (AEO) or Generative Engine Optimization (GEO) — is the practice of structuring your business information so AI models like ChatGPT, Google's AI Overviews, and Perplexity recommend you when someone asks for a local service provider. Unlike traditional SEO, which ranks pages in a list of blue links, AEO and GEO focus on becoming the direct answer an AI gives — the one business it actually names when someone asks "who's the best plumber near me."

This is a fast-growing shift. The businesses that structure their online presence for AI recommendations now will have a major head start over competitors who don't.